Refreshed on: March 2, 2025
Sentiment 5.4 | Popularity 7.5 | Technical 0.4 |
hello Epic Whitening Charcoal Fluoride Free Toothpaste is a vegan, activated charcoal toothpaste designed to naturally whiten teeth and maintain oral hygiene without the use of fluoride or harsh chemicals. It promises to remove surface stains and plaque safely while featuring a fresh mint flavor that leaves your mouth feeling clean.
Consumer sentiment is as mixed as a modern art piece: while many users rave that 'Hello toothpaste is great! I feel like my whole world has changed,' others grumble about overwhelming mint and even question the reformulation that lowered fluoride content. Feedback highlights include endorsements for its SLS-free formula, which appeals especially to those with sensitivities, alongside complaints about film buildup and issues with plaque control. One user noted, 'I noticed a difference in my teeth within days of starting to use it,' underscoring the whitening benefit in a sea of debate.
In conclusion, if you prioritize natural ingredients and a fluoride-free formula, this toothpaste is a recommended option despite its polarizing flavor and occasional performance concerns. Its blend of benefits and drawbacks ensures that only the most discerning users will appreciate its quirks within the competitive whitening category.
Not for you? Check out our other rated Toothpaste
I love Hello Toothpaste and have been using it for years because it doesn’t contain SLS, which I’m allergic to.
it was the only time I’ve had issues with plaque. Switched back to Toms and no more issues.
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Crest 3D White Advanced Luminous Mint Toothpaste by Crest | ![]() | $14 | 6.9 | Details | Buy | |
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Colgate Cavity Protection Regular Fluoride Toothpaste, White, 6 oz | ![]() | $1 | 6.2 | Details | Buy | |
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hello Hello Antiplaque Toothpaste | ![]() | $13 | 5.0 | Details | Buy | |
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Aquafresh Cavity Protection Fluoride Toothpaste for Healthy Gums and Strong Teeth | ![]() | $2 | 4.0 | Details | Buy | |
Sensodyne Clinical White Toothpaste Clinically Proven Whitening for Sensitive Teeth | ![]() | $8 | 3.8 | Details | Buy | |
Crest Pro-Health Advanced Antibacterial Protection Toothpaste - Pack of 4 | ![]() | $14 | 3.7 | Details | Buy | |
Crest Pro-Health Advanced Deep Clean Mint Toothpaste, 2 Count | ![]() | $6 | 3.3 | Details | Buy | |
Sensodyne Rapid Relief Sensitive Toothpaste 3.4oz | ![]() | $6 | 3.1 | Details | Buy | |
hello Epic Whitening Charcoal Fluoride Free Toothpaste | ![]() | $5 | 2.8 | Details | Buy | |
Sensodyne Extra Whitening Sensitive Teeth and Cavity Prevention Whitening Toothpaste | ![]() | $18 | 2.7 | Details | Buy | |
Sensodyne Sensitivity & Gum Sensitive Toothpaste for Gingivitis | ![]() | $17 | 2.6 | Details | Buy | |
Crest Pro-Health Advanced Gum Protection Toothpaste | ![]() | $4 | 2.2 | Details | Buy |