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LG B3 Series 77-Inch OLED Smart TV

Curated from 127 real Reddit conversations

Refreshed on: March 20, 2025

LG B3 Series 77-Inch OLED Smart TV

Brand: LG
Price: $1485
Snoop Score:
7.0
Sentiment
6.0
Popularity
8.2
Technical
6.8

Snoop's Take

The LG B3 Series 77-Inch Class OLED Smart TV is a 2023 OLED powerhouse that delivers self-lit 4K brilliance with advanced AI processing and a native 120Hz refresh rate for smooth, lifelike motion. Consumer sentiment highlights its exceptional picture quality, with one user noting, "It's remarkable for watching movies in dark rooms thanks to its near-infinite contrast ratio with perfect blacks." At the same time, feedback touches on concerns such as screen fragility and a lower-end processor compared to its higher-tier counterparts. Overall, while the TV impresses with vivid colors and immersive sound, buyers should be aware of its limitations, making it a strong pick for those prioritizing dark-room viewing and cinematic experiences. For home theaters, the LG B3 delivers stellar performance, but potential drawbacks like lower brightness in very bright settings and fragility of the glass panel invite caution. With clear setup instructions and a bang-for-your-buck value, it stands out in community debates. The pros and cons are well-documented by users, ensuring that informed buyers know exactly what to expect. In conclusion, if you’re seeking excellent picture quality, reliable smart features, and impressive gaming support in a controlled environment, the LG B3 Series is recommended for its category, provided you’re mindful of its minor shortfalls.

Not for you? Check out our other rated OLED TVs

LG has pretty clear instructions.

Positive Feedback

They are fragile. Even finger pressure from gripping it improperly can break it.

Negative Feedback
Product
7.0
LG B3 Series 77-Inch OLED Smart TV
Home Theater Viewing
5 / 10
Next-Gen Gaming
8 / 10
Streaming & Smart Features
8 / 10
Versatile Everyday Use
8 / 10
See how this compares to all OLED TVs

What it does well!

Key strengths users can’t stop talking about.
Clear packaging/setup instructions
LG has pretty clear instructions.
The box has very clear instructions on how to open the box how to set the TV on the box.
Great bang-for-buck value
Ultimately, the LG B3 is a great entry point into the OLED market and is one of the best bang-for-the-buck OLEDs on the market.
The review: https://www.rtings.com/tv/reviews/lg/b3-oled
Excellent performance in dark rooms with perfect blacks and vibrant colors
It's remarkable for watching movies in dark rooms thanks to its near-infinite contrast ratio with perfect blacks, with most colors looking bright and vibrant.
Don’t need extreme brightness in a dark room and TV looks amazing.
LG Oled is top tier.
Zero color tint and no off‐angle color shift
I have no off angle color shift or the green tint.
Ditto, my B4 has zero tint and it's pretty much on par with my C3 for everything else.
Improved screen coating and stand design reducing reflections
I have a 48" LG OLED C2 and it doesn't make barely any reflections.
The B4 is slightly less reflective than the C9 due to some different screen coating.
Great value and cost savings
You can't even complain with such prices. TV is great don't make it more complicated you will ruin your experience.

Where it needs some work!

Areas to watch—feedback on possible improvements.
Fragile screen design requiring careful handling
They are fragile. Even finger pressure from gripping it improperly can break it.
It was very scary to lift it up from the box, but it all worked out in the end.
It should last the life of the TV but it's glass so it can be shattered.
Lower brightness performance in bright environments
Go with the C4 if the room is at all bright.
B series you lose brightness less processing and such.
Lower-end processor and panel quality
B3 is a lower end model that has a lower end processor and a different panel.

Compare On All Talked About Dimensions

Product NameImagePriceScoreCompareSee DetailsBuy Now
LG 65-Inch Class OLED B4 Series Smart TV 4K Processor Flat Screen with Magic Remote AI-Powered with Alexa Built-inLG 65-Inch Class OLED B4 Series Smart TV 4K Processor Flat Screen with Magic Remote AI-Powered with Alexa Built-in$1196
8.1
DetailsBuy
LG B3 Series 77-Inch OLED Smart TVLG B3 Series 77-Inch OLED Smart TV$1485
7.0
DetailsBuy
Sony 65 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV (2024 Model)Sony 65 Inch OLED 4K Ultra HD TV BRAVIA 8 Smart Google TV (2024 Model)$1698
6.7
DetailsBuy
LG 55-Inch Class OLED evo C4 Series Smart TVLG 55-Inch Class OLED evo C4 Series Smart TV$1196
6.6
DetailsBuy
SAMSUNG 55-Inch Class OLED 4K S90C SeriesSAMSUNG 55-Inch Class OLED 4K S90C Series$999
3.8
DetailsBuy
LG C2 Series 48-Inch OLED evo Smart TVLG C2 Series 48-Inch OLED evo Smart TV$926
3.7
DetailsBuy
SAMSUNG 65-Inch Class OLED 4K S90D Series HDR+ Smart TVSAMSUNG 65-Inch Class OLED 4K S90D Series HDR+ Smart TV$1497
3.6
DetailsBuy
Panasonic Z85 Series 65-inch OLED Smart TVPanasonic Z85 Series 65-inch OLED Smart TV$1099
2.4
DetailsBuy
SAMSUNG 65-Inch OLED 4K S85D Smart TVSAMSUNG 65-Inch OLED 4K S85D Smart TV$1297
0.6
DetailsBuy

Core Power Plays

The specs and strengths that make it shine.
Screen material and design details
You don't normally touch a TV screen and take it with you everywhere you go so it will not be subject to anywhere near the same things a phone would.
It’s very very thin much thinner then a smart phone screen.
Industry panel sourcing and tech history
I doubt they would be as low cost to produce as say from LG or samsung.
For consumer product they get mostly from LG or Samsung.
LG probably makes one of the best.
Believe it or not but Samsung is the original manufacture of OLED.
Streaming performance and setup experiences on LG TVs
I am running this thing on LG C1 TV, and mind-blown by the quality of streaming and the software ('moonlight-sunshine') in general.
sunshine on pc + moonlight on lg tv is awesome.
Kinda ironic if you think about it.
How do you pair your gamepads? I am using webos-gamepad from superd22 but it doesnt seem to work wit
General positive sentiment for LG OLED TVs
Highly recommend this website when searching for a TV.
Lg or Sony is definitely what’s recommended.
I have 3 of them. They are incredible.
Gaming performance and features in LG OLED TVs
OLED is the absolute best for gaming.
Absolutely love it.

Buyer’s Cheat Sheet

What to check before you click ‘Add to Cart.’
Transport and moving strategies for OLED TVs
Shipped it across the country with UPS and amazingly, it didn't break or bend.
That box did get the TV safely to my house from wherever in the world it was packaged.
I was not trusting it to my movers who insure things by the pound.
you might want to check that they are suitable for the thin OLED screen.
Screen cleaning and fingerprint management tips
the new electric fence I’ll install around it might reduce the occurrence, but my kids will always find a way to get shit on the screen :-)
Wall mount it! Mines mounted to where my gremlin can’t reach it.
they stand on it and try to ‘swipe’ the screen lol
Comparisons and pricing considerations among LG models
What are the major differences between the C3?
Makes me think the $700 jump from 77 B3 to the 77 C3 isn’t worth it, but damn I really want a C3.
General LG OLED series comparisons and recommendations
For that reason alone go for C series. Yes C series is better than B in many metrics.
I like it. It's bright enough for my living room.
C3 65" in this price is the best choice.
Pricing, sales, and market trends for OLED TVs
the LG OLED is great for darker rooms (inky blacks and nice colours)
If you already have an A80J I'm not sure the B4 would be appreciably better.
IMO the c4 will eventually go on sale for about the price of a b4.
LG's oled lines are in dire straits, they can't sell enough to fully saturate production.

Cautionary Callouts

Know the pitfalls before they catch you off guard.
Mixed perceptions on OLED durability in premium products
Premium product = more care to keep it that way.
Aside from being thin, it is no more fragile than any other electronic device.
My wife and I were sweating just putting it on the stand and on the entertainment unit.
When they demonstrated C1 to the shop, the sales manager was punching the TV to prove it's the best decision with kids playing around 😂.
Mixed warranty service experiences
Best Buys’s warranty is the only one that covers burn in and it’s a no hassle policy.
the Warranty has been a nightmare for me.
Burn‐in resilience and concerns in LG OLED TVs
Three years old, living room one has 6600 hours on it with kid use and no burn in.
So yes, 'burn-in' is a thing, though the newer models are more resilient.
Not a trace of burn in. You get what you pay for though.
Hands down the best TV I’ve ever owned.
Brightness issues in budget OLED models
Seems foolish to go from one kinda dim bargain OLED to another kinda dim bargain OLED.
Has similar brightness in game mode as c4.
I thought it was a whole thing that the B4 is brighter in gamemode than the C4.

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