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MAYBELLINE Fit Me Liquid Concealer Makeup Vanilla

Curated from 119 real Reddit conversations

Refreshed on: January 5, 2025

MAYBELLINE Fit Me Liquid Concealer Makeup Vanilla

Brand: MAYBELLINE
Price: $6
Snoop Score:
6.6
Sentiment
5.8
Popularity
5.6
Technical
6.7

Snoop's Take

Maybelline Fit Me Liquid Concealer Makeup is an oil-free concealer crafted to provide a natural, seamless look by evening out skin tone and covering imperfections. It works by delivering lightweight, buildable coverage designed for a variety of skin tones, perfect for everyday blemish correction. Consumers have a lot to say about this concealer with many praising its effectiveness. One user noted, “it’s my go-to for spot concealing so I always match it to my foundation shade,” while others applaud its non-cakey, creamy, and natural finish. Although there are murmurs about issues like oxidization and clumsy packaging, the overwhelming sentiment is a love for its value and blendability. In conclusion, despite some noted drawbacks in longevity and shade matching for a few, this concealer is recommended as a strong, budget-friendly option in the competitive drugstore category.

Not for you? Check out our other rated Concealer

it’s my go-to for spot concealing so I always match it to my foundation shade.

Positive Feedback

I have this shade and it pulls too golden on me!

Negative Feedback
Product
6.6
MAYBELLINE Fit Me Liquid Concealer Makeup Vanilla
Dark Circle Correction
7 / 10
Blemish Concealing
9 / 10
Multi-tasking Makeup
7 / 10
Quick Touch-Ups
8 / 10
See how this compares to all Concealer

What it does well!

Key strengths users can’t stop talking about.
Great for spot concealing
it’s my go-to for spot concealing so I always match it to my foundation shade.
Doesn't crease or oxidize
This is a good one! Doesn't crease or oxidize.
Lightweight formula
Pros: lightweight, buildable coverage, good for combination skin.
Buildable coverage
It’s medium coverage but you can build it up.
Good for combination skin
it did a great job at keeping my oiliness down and preventing my concealer from creasing, but it also wasn’t drying and didn’t make my makeup look dry and cakey.
Higher quality than some competitors
I do feel like maybelline is on average of higher quality.
Long-standing favorite products
I’m attached to a few star products that have been around for a few years (namely Fit Me concealer and Fit Me line in general).
Light texture that isn't cakey
The concealer is medium coverage, and does not dry out my skin.
Amazing natural finish without cakiness
I’ve never had a concealer which looked good and not cakey.
I like this concealer but I don't have a good shade match in this range.
Great formula for concealing imperfections
I feel I have better control with the doe foot applicator.
I really like the formula of this concealer.
Great for cool and neutral undertones
This is my favourite concealer - like others have said, it’s great for cool and neutral undertones and priced well with good coverage.
Good coverage
The formula is easy to work with and blend and fairly pigmented.
Doesn't look too matte or drying
It is a good formula, sticks for a while without being too matte or drying.
Works well for various skin tones
I don’t really have the money to buy high end products right now lol.
it worked so well!!! Thank you again really 😁😁😁
Good for olive undertones
IMO, looks pretty promising for someone with olive undertones.
honestly works really well but if you have genetically dark eyebags that are prone to showing dark purple/brown I suggest lightly color correcting with a peach color corrector.
It is definitely my best drugstore concealer match so far.
Better match than other shades
Yes! Much better than Sand, which is 20 or 25 I think.
Great match for olive undertones
It's not very olive but it's the best concealer match I've found.
I'm happy to get anything even slightly olive at this point, especially in the drugstore.
Love the vanilla shade
I use the vanilla one and love it.
Creamy and lightweight formula
I love this concealer, very creamy, lightweight and natural coverage.
I like it, it's a very fluid concealer that doesn't dry weird on me.
I love this one, it's my go-to concealer!
Great for a variety of skin tones
does anybody know what shade of Nars Radiant Creamy Concealer is most similar?
Both worked well for me and I use both the Light and Medium shades of the Fit Me concealer.
Life saver for daily use
This is a life (read face) saver.
Creamy texture and great price
Popped the stopper and got 6 weeks more use out of it!
Can't beat the price, and it's so creamy!
this was the gift that kept on giving!
Looks more like real skin
Fit me looks more like real skin.
Better buildable coverage
For me that one works better and looks flawless!
Good for blemishes and acne-prone skin
This concealer is a godsend, the pricing is just an added bonus.
For concealing blemishes, Fit Me is my go-to product since it's cheap!
Affordable price for a concealer
It's very good for its price though!
Good match for cool undertones
I use it in the shade 15 and I think I'm also leaning cooler :)
The colouring is tricky with these concealers, I picked up shade 10 thinking it would be lighter and it looks very orange against my skin!
Shade 15 recommended for fair skin
15 would probably be a good match for you!
Helpful color matching advice
I like to mix 15 and 20, but that's because I find 15 to be slightly light and pink for me, while 20 is slightly dark but I like the yellow undertone.
Love the Fit Me concealer overall
Okay, so I love the Fit Me! concealer.

Where it needs some work!

Areas to watch—feedback on possible improvements.
Pulls too golden on some skin tones
I have this shade and it pulls too golden on me!
Causes breakouts for some users
my face exploded lol.
It broke me out horribly!
Oxidizes quickly
All fit me products oxidise on me.
it terrible oxidises like crazy and doesn't stay on skin for more than an hour.
Faulty packaging leading to product wastage
Although, they need to change the packaging of the concealer. The cap comes off too easily and a lot of product is spilled when kept in a pouch full of other products.
For real. I hate this mechanism, so messy.
For real. I hate this mechanism, so messy.
Yes. I’ve used over 5/6 of these and faced the same issue.
Low coverage for concealment
I experienced low coverage with this, you can't add more layers to get more coverage and it's too thin.
What bothers me is that a few hours after I apply it, my undereyes look really dry and you can see every wrinkle.
I agree, it's a touch too dry and has too low a coverage for me and I don't even have dark circles.
I was so disappointed because I had heard so many great things about it.
Does not last long without setting
I've heard using a blurring/setting/baking powder over the concealer helps tremendously with extending the life of your concealer for that day.
Cakey when set with powder
if i do, it tends to look pretty cakey.
Looks cracked after a few hours
Upon initial application it looks great but after around 4 hours starts to look like mudcrack.
Limited olive undertone options
Wheat is the most olive, even though it’s more neutral olive-ish.
Some shades may be too light or warm
You could get the blue one and mix it with any drugstore foundation/concealer that's too warm.
Not enough coverage for dark circles or acne scars
It’s too liquidy and not enough coverage for me.
this isn’t enough to cover my scars sadly.
Doesn't last long
I find that the fit me blends into nothing and doesn't last long.
The Fit Me concealer didn't last very long for me.
Oxidizes and goes darker after application
fit me oxidises and goes much darker than when initially applied.
Does not fully conceal undereye circles
For me, Fit Me did not fully conceal my undereye circles, I had to use a colour corrector as well.
Shade issues and mismatches
I like using concealer without foundation and it is such a good consistency for blending out to look natural but still have coverage.
Noticed glitter/shimmer in the product
I've had that happen with bb creams before. super annoying.
Same exact thing happening to me

Compare On All Talked About Dimensions

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ILIA True Skin Serum ConcealerILIA True Skin Serum Concealer$32
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THESAEM Cover Perfection Tip ConcealerTHESAEM Cover Perfection Tip Concealer$6
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wet n wild Mega Last Incognito Concealer, Light Honeywet n wild Mega Last Incognito Concealer, Light Honey$4
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COVERGIRL - Clean Matte ConcealerCOVERGIRL - Clean Matte Concealer$6
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wet n wild Mega Last Incognito All-Day Full Coverage Liquid Matte Concealer, Light Beigewet n wild Mega Last Incognito All-Day Full Coverage Liquid Matte Concealer, Light Beige$4
6.8
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MAYBELLINE Fit Me Liquid Concealer Makeup VanillaMAYBELLINE Fit Me Liquid Concealer Makeup Vanilla$6
6.6
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Maybelline Super Stay Liquid ConcealerMaybelline Super Stay Liquid Concealer$9
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REVLON Concealer Stick, PhotoReady Face Makeup 004 MediumREVLON Concealer Stick, PhotoReady Face Makeup 004 Medium$7
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NYX PROFESSIONAL MAKEUP Bare With Me Concealer SerumNYX PROFESSIONAL MAKEUP Bare With Me Concealer Serum$11
6.5
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Tarte Shape Tape Full-Coverage ConcealerTarte Shape Tape Full-Coverage Concealer$32
6.4
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L'Oreal Paris True Match Super-Blendable ConcealerL'Oreal Paris True Match Super-Blendable Concealer$6
6.3
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Catrice True Skin High Cover ConcealerCatrice True Skin High Cover Concealer$7
6.2
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Maybelline Instant Age Rewind ConcealerMaybelline Instant Age Rewind Concealer$8
6.2
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Maybelline New York Fit Me Liquid ConcealerMaybelline New York Fit Me Liquid Concealer$7
6.2
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Physicians Formula Butter Glow Concealer Light-to-MediumPhysicians Formula Butter Glow Concealer Light-to-Medium$10
6.0
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Maybelline New York Cover Stick Corrector ConcealerMaybelline New York Cover Stick Corrector Concealer$6
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NYX PROFESSIONAL MAKEUP Can't Stop Won't Stop ConcealerNYX PROFESSIONAL MAKEUP Can't Stop Won't Stop Concealer$9
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Rimmel London Multi-Tasker Concealer 020 FairRimmel London Multi-Tasker Concealer 020 Fair$5
5.8
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Neutrogena Healthy Skin Radiant Brightening Cream ConcealerNeutrogena Healthy Skin Radiant Brightening Cream Concealer$13
5.7
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COVERGIRL Smoothers Moisturizing Concealer Stick, LightCOVERGIRL Smoothers Moisturizing Concealer Stick, Light$7
5.6
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IT Cosmetics Bye Bye Under Eye Full Coverage ConcealerIT Cosmetics Bye Bye Under Eye Full Coverage Concealer$14
5.6
DetailsBuy
L'Oreal Paris True Match Super-blendable ConcealerL'Oreal Paris True Match Super-blendable Concealer$7
5.6
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Revolution Beauty IRL Filter Finish ConcealerRevolution Beauty IRL Filter Finish Concealer$7
5.6
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No7 Lift & Luminate Triple Action Serum Concealer - LightNo7 Lift & Luminate Triple Action Serum Concealer - Light$12
5.3
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Kosas Revealer Concealer - Medium Coverage MakeupKosas Revealer Concealer - Medium Coverage Makeup$32
5.1
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L.A. Girl Pro Concealer, Medium BeigeL.A. Girl Pro Concealer, Medium Beige$3
5.0
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e.l.f. Hydrating Camo Concealere.l.f. Hydrating Camo Concealer$7
4.9
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NYX PROFESSIONAL MAKEUP Bare With Me Concealer Serum, FairNYX PROFESSIONAL MAKEUP Bare With Me Concealer Serum, Fair$11
4.5
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wet n wild Photo Focus Concealer, Medium Tawnywet n wild Photo Focus Concealer, Medium Tawny$4
3.5
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L.A. Girl Pro Concealer in FawnL.A. Girl Pro Concealer in Fawn$4
3.4
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Neutrogena SkinClearing Blemish Concealer Face MakeupNeutrogena SkinClearing Blemish Concealer Face Makeup$10
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MORPHE Filter Effect Soft Radiance Concealer - Light 4 (Warm)MORPHE Filter Effect Soft Radiance Concealer - Light 4 (Warm)$12
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Core Power Plays

The specs and strengths that make it shine.
Uncertainty about water-based vs silicone-based formula
is the maybelline fit me concealer water based or silicone based?
does the primer go well with it???
water based !! I saw it on the Maybelline website.
Discussion about light reflecting technology in cosmetics
When cosmetics companies talk about "light reflecting technology" or whatever bullshit it's normally just this.

Hidden Hero Hacks

Unexpected tricks and side‑door uses you’ll love.
Discussion on popping the stopper for extra use
how do you pop the stopper?

Buyer’s Cheat Sheet

What to check before you click ‘Add to Cart.’
Comparison of shades with Superstay concealer
I do however see the Superstay concealer in this shade available online, but I don't know if it's actually the same shade as the Fit Me.
Ah so if the shades are different, then Wheat wouldn't necessarily be olive friendly.
Comparison to other concealers
I suggest wet n wild incognito concealer.
My holy grail is the covergirl undercover concealer (which no one ever talks about) with the loose fit me powder on top.
I was also thrown off by the undertones in the swatches, because I feel like Wheat is more olive than CCL.
Advice on finding the right shade
i’m still trying to figure out my right shades & stuff.
Hi, there's this website called findation.com which helps u figure out your foundation shade.
Comparisons to other concealers
isn’t bare with me very full coverage?
User indecision about finding a better concealer
fit me has been the only somewhat decent one.
Recommendations for alternative concealers
Deep works for my medium warm olive one!
Discussion on seasonal shade changes
I use it in the winter more and then switch to 25 when I get more ‘warm’ and peachy than the muted green/yellow that i am.
Comparisons to higher-end concealers
I don't hate it, but I don't love it nearly as much as I did after trying the tarte shape tape.
Discussion on product return policies
the shades of the foundation correspond to the shades of the concealer.
Questions about finding testers for shades
I think I'm in love!

Cautionary Callouts

Know the pitfalls before they catch you off guard.
Historical brand loyalty and experiences
my middle school and early highscool years were RULED by maybelline.
I haven’t bought from Maybelline in at least 10 years, but was never very impressed by their stuff anyway.
Maybelline was my first makeup in the 70s.
Questions about makeup oxidation
dumb question but what happens when makeup oxidizes?
Foam applicator can harbor bacteria
I also ripped the foam ball off for this reason!
Wasting product with sponge applicator
PSA: if you have any of the Maybelline Age Rewind concealers, take the sponge off! It wastes so much product.

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